case studies / brand
Scope
Re brand customer who was acquired by private equity partner in roll up of several companies.
Customer Assignment
Create new logo and tag-line based on new name previously developed by Lexicon Branding. After initial engagement, scope was extended to implement new brand message across all major mediums including website, sales collateral, print advertising, exhibit booth build and standard business systems design.
Customer Stats
Revenue – 150m
Engagement– Complete re-brand
Engagement Length – Initial scope 4 weeks. Extended to 6 months
We were hesitant to work with a boutique agency on such a large project, but after we grew comfortable working in that setting Catalyst showed us opportunities we wouldn’t have considered with a traditional agency. Working with Catalyst allowed us to get quite a bit more out of our budget than our initial estimates. Catalyst provided a refreshing new experience for our management team.
Customer Feedback